Site Selection and Location Analysis…. now, where did I put that book?

I am reading an interesting book by Frank Raeon titled The A B C’s of Site Selection. For retail and restaurant businesses, developers, real estate people and economic development professionals, the recently published book has a lot of great information on choosing the best retail location. From considering how the sun will shine into the windows, to customer surveys and research, to using psychographics, the book provides real world location analysis information without plunging the reader into our geeky world of the Dijkstra algorithm, fixed-charge capacitated location-allocation problems, the knapsack method or even LINGO lingo. Given the importance of location (and location and location), considering more aspects of a retail location other than its address will help your business minimize cost and maximize revenue.

About Daryl Phillips, CEcD

I am a professional economic developer. I presently work for communities and companies in developing and implementing workforce and economic development solutions as CEO of Phillips Economic Development Solutions (Phi EDS). Prior to September 2017, I was the economic development professional who served a community team of elected officials, business people, community leaders and dedicated stakeholders for economic development in Cheatham County, Tennessee (pop. 39,880) and its four towns. During my five-year tenure, I served the team as Cheatham County grew over 1,700 jobs, turned around population declines at the start of this decade into healthy population growth, increased tourism expenditures 20.3% and local tax revenue from tourism 25.4%, grew sales tax revenue 36%, focused on developing the local workforce and was recognized by SmartAsset as having the 9th highest Incoming Investment Index of all the 95 counties in Tennessee. I am a member of International Economic Development Council, Southern Economic Development Council, Tennessee Economic Development Council and International Council of Shopping Centers. I have earned the designation of Certified Economic Developer (CEcD) from International Economic Development Council (IEDC), the Economic Development Finance Professional (EDFP) certification from National Development Council and hold a Master of Business Administration from Tennessee Technological University.
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