Business Improvement Workshop on March 29th

Business owners, entrepreneurs, and community leaders have the opportunity to hear internationally-known Destination Business expert Jon Schallert when he comes to Linden on Thursday, March 29 from 8:00 AM-3:00 PM, at the Perry County Community Development Center located on Factory Street in Linden, Tennessee.  Sponsored by the Buffalo Duck RC&D Council, a regional organization composed of Hickman, Lewis, Perry and Wayne Counties, Schallert will present his acclaimed business improvement workshop, “The New Rules of Business Success: Reinventing Your Business as a Destination”. As part of his visit to the area, Schallert will also conduct a Marketing Roundtable that demonstrates how to apply his 14-step Destination Business strategy to any business, regardless of location.

Schallert’s sessions teach independent business owners how to turn their businesses into consumer “Destinations” that attract customers from many miles away, past other competitive outlets. Schallert’s workshop also shows businesses how to get local consumers to spend more money locally, and how to stop “retail leakage”. Schallert’s consulting firm, The Schallert Group, Inc., is noted for providing competitive tools to independent business owners that change both the businesses and the communities in which they reside.

According to Schallert, “In today’s economy, “he challenge for any business, regardless of its location and surrounding demographics, is to create such a compelling offering that it is repeatedly visited by consumers.  For a business to be a true Destination, it must also draw customers both locally and from out-of-town. ”

Schallert has been working with independent business owners since 1983, and contributes his business strategies to national publications like the Wall Street Journal, Washington Post, and Entrepreneur Magazine.  Schallert speaks and consults with thousands of entrepreneurs annually.  This will be his second trip to the city of Linden in the last five years.

Those wanting to learn more about Schallert prior to his visit are encouraged to visit his company website at  Owners may subscribe to Schallert’s free “Reinvent Your Business” newsletter at this site.

“Most independent businesses that fail today would not have to close if they had adapted to easily recognizable marketplace changes and focused on becoming Consumer Destinations,” says Schallert.  “It’s an oversimplification to say that all small businesses are doomed because of today’s economic recession. ”

Schallert’s company is located in Longmont, Colorado.  Schallert is a member of the National Speakers Association, the National Main Street Network, and the International Downtown Association. His company has also developed the award winning online training network, Destination University, which is now helping business owners all around the world increase their sales, customer traffic, and profits.

The cost of the covered by the Buffalo/Duck River Resource Conservation & Development Council.  You may register online – you do not have to be a member of the chamber of commerce to register, just look for “Not a Member” to sign up to this free workshop.

About Daryl Phillips, CEcD

I am a professional economic developer. I presently work for communities and companies in developing and implementing workforce and economic development solutions as CEO of Phillips Economic Development Solutions (Phi EDS). Prior to September 2017, I was the economic development professional who served a community team of elected officials, business people, community leaders and dedicated stakeholders for economic development in Cheatham County, Tennessee (pop. 39,880) and its four towns. During my five-year tenure, I served the team as Cheatham County grew over 1,700 jobs, turned around population declines at the start of this decade into healthy population growth, increased tourism expenditures 20.3% and local tax revenue from tourism 25.4%, grew sales tax revenue 36%, focused on developing the local workforce and was recognized by SmartAsset as having the 9th highest Incoming Investment Index of all the 95 counties in Tennessee. I am a member of International Economic Development Council, Southern Economic Development Council, Tennessee Economic Development Council and International Council of Shopping Centers. I have earned the designation of Certified Economic Developer (CEcD) from International Economic Development Council (IEDC), the Economic Development Finance Professional (EDFP) certification from National Development Council and hold a Master of Business Administration from Tennessee Technological University.
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One Response to Business Improvement Workshop on March 29th

  1. Daryl: Thanks for posting this! I’m bringing a lot of brand new information for all of your business owners!

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