If a strategic planning meeting is called and nobody hears about it, does it really happen?

I’m at a loss.  How do you really communicate within a community?  I frequently get the comments: “Nobody reads the local newspaper.” “We don’t listen to the radio station.” “My email don’t work.” “I got a virus on my computer.” “I don’t have internet.” “I only have dail-up.” “I don’t look at my mail.” “I don’t remember getting that.”

Why is the answer NOT the community newspaper?  It doesn’t cost much and you can wrap fish guts in it when you are done.  Isn’t that what our Founding Fathers in their infinite wisdom used to communicate?  Hell, I think I even have a copy of the Federalist Papers around here somewhere.  No viruses, no AT&T, no commercial interruptions — it’s all in black and white and a little grainy grayscale.

Maybe reading a newspaper is a lost skill?  Scan the headlines.  If you want to know just about everything, read every headline and the first paragraph of every article… doesn’t take long.  Read the opinion page, it’s okay to get pissed off or fired up or to feel good.  Read the community events.  It doesn’t matter that I might waste my time learning that there will be a Zumba class at Farmers Exchange on Saturday.  I might find out that there is meeting to put a Rastafarian nuclear waste dump in my backyard on the 5th or maybe just that there are a lot of neat things happening in my corner of this harsh, cruel world.  And then, I can wrap fish guts in it.

Well, I better stop wasting my time and walk the dogs.  Nobody reads blogs anymore.

About Daryl Phillips, CEcD

I am a professional economic developer. I presently work for communities and companies in developing and implementing workforce and economic development solutions as CEO of Phillips Economic Development Solutions (Phi EDS). Prior to September 2017, I was the economic development professional who served a community team of elected officials, business people, community leaders and dedicated stakeholders for economic development in Cheatham County, Tennessee (pop. 39,880) and its four towns. During my five-year tenure, I served the team as Cheatham County grew over 1,700 jobs, turned around population declines at the start of this decade into healthy population growth, increased tourism expenditures 20.3% and local tax revenue from tourism 25.4%, grew sales tax revenue 36%, focused on developing the local workforce and was recognized by SmartAsset as having the 9th highest Incoming Investment Index of all the 95 counties in Tennessee. I am a member of International Economic Development Council, Southern Economic Development Council, Tennessee Economic Development Council and International Council of Shopping Centers. I have earned the designation of Certified Economic Developer (CEcD) from International Economic Development Council (IEDC), the Economic Development Finance Professional (EDFP) certification from National Development Council and hold a Master of Business Administration from Tennessee Technological University.
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